“This is an apple. Some people might try to tell you it’s a banana. They might scream, ‘Banana, banana, banana,’ over and over again. They might put banana in all caps. You might even start to believe this is a banana. But it’s not. This is an apple.”The words “facts first,” then flash on the screen before the CNN logo. The move comes after The New York Times launched an ad campaign of their own calling out false allegations of “fake news” by President Trump and his team of pundits.
Their 30 sec ad features a white screen with black type and a series of sound bites beginning with the words “the truth is.” “The truth is hard. The truth is hard to find", before the CNN logo flashes on the screen. And They Should Know.