A Grossly Disproportionate Response To Irrational Fears

Sandy Hook Promise, founded by parents of some of the kids killed in Newtown, rolled out a pretty disgusting piece of propaganda in the form of a public service announcement today. The online ad, titled "Back-To-School Essentials," is a dark twist on back-to-school supplies, featuring kids enjoying the nice things their parents got them for school.



"We're trying to unite people in the common good of saving kids' lives, as opposed to saying we should ban guns," the chief creative officer at the advertising agency that created the Sandy Hook Promise spot told The New York Times. "It's not about picking a side and defending it."

That is obviously not true. Sandy Hook Promise and its allies have picked a side. It's the one that favors overreacting to an objectively tiny but emotionally resonant danger. It's a side so confident in its own virtue and good sense that it cannot imagine how any decent, reasonable person could disagree. Your son or daughter is much more likely to die going to and from school then they are at school for any reason.

OH, and don't forget the back to school clothes.

[Sandy Hook Promise.org]

~ Thank You WHATFINGER NEWS for the Linkage! ~