The poll found that sixteen percent of those surveyed were “somewhat likely” to vote for Bloomberg if that would convince him to stop airing ads, twenty-one percent were “very likely” to do so for that reason, and a whopping thirty-three percent “strongly agreed” with the statement “Seriously, I’ll do whatever he wants—please, just make them stop right now.”
By contrast, only eight percent said that they would vote for Bloomberg’s fellow-billionaire Tom Steyer if that would make Steyer stop airing his ads.
At Bloomberg campaign headquarters, in New York, the campaign’s chief strategist, Harland Dorrinson, told us that the poll numbers made it clear that “Mike’s ads are having exactly their desired effect. If these many people are willing to vote for Mike to make him stop airing ads after he’s spent only two hundred million, imagine how many will vote to stop him after he spends another eight hundred million,” Dorrinson crowed.
In a new Bloomberg ad airing this week, the candidate addresses the viewer directly, stating, “Hi, I’m Mike Bloomberg. Do you want to see more of these ads? The choice is yours,” before the screen abruptly goes black.
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